Creative Director
Andy Ackroyd
About me
Pixel Points:
Pixel Power:
Staying in the lines when colouring in
Non pixel perfection
Desert Island Book:
Creativity, Inc
Arch Enemy:
Weapon of choice:
Andy, Creative Director
What I do...
  • Try to make things look pretty

  • Create, plan and deliver a creative vision for our brands...with lots and lots of ideas

  • Obsess over detail

  • Know my serifs from my sans serifs

  • Talk a lot about sports

What I don't do...
  • Design something for the sake of it, it has to have a place or a purpose

  • Comic Sans...ever!

  • Use a PC or an Android device

  • Design websites in illustrator and in CMYK format!!!

  • Leave on time
A little more about meAs Creative Director at Pixel, I look after all of the creative aspects of our project work; specifically, concept development, creative direction and usability. My aim is to continually push creative boundaries with innovative and sophisticated designs and brand concepts.

Over the last 10 years I am proud to have worked with brands that have allowed me to help drive their digital creativity forward. From leading homebuilders through to professional sports teams; I have helped solve their problems and find the answers to their creative struggles. 

Project Spotlight - Harrogate Town A project I am particularly proud of is the website and marketing campaigns we created for Harrogate Town AFC. 

As a lower league sports team, not only are they doing everything the higher-level teams are doing; they’re also investing in areas more established clubs often overlook. They’re always listening to our thoughts and ideas around how digital can help them grow their following both on and off the field and as a result, their digital performance already matches that of many premier league clubs. 

In the 18 months we have been working together, the club has been promoted to the national league and now they are in with a shout of reaching the Play-off final which if they win, would make it back to back promotions for the club. By investing in our digital services, Harrogate Town AFC have seen an increase in online revenue and tickets sales, all of which is helping to fund their charge towards the Football League.

Take a look
My favourite quote "Failure isn’t a necessary evil. In fact, it isn’t evil at all. It is a necessary consequence of doing something new."

Ed Catmull